Video Transcript

00:00
Especially the Nokia connecting people
which actually has a interesting story
behind it but that's another story.
It comes from a different uh piece of
music.
It does actually.
Classical guitar.
00:11
It's a Yeah. You know the story.
Yeah. Yeah.
Yeah. Yeah. It's so funny because you
look at the whole sheet of paper and
then I don't know how they discovered
but there's one place where this figure
is coming and that sounds good and it
took that but that's just
Yeah. which is kind of genius in itself
because that's what great producers and
musicians do as well is they take short
moments and reference old music. You
know, it's happened with all kinds of
00:31
genres of music is referencing
Imported from Sonic Minds

Why Do You Instantly Recognize This Nokia Sound?

How many memories does this bring back?
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As Sonic Minds, an award-winning sonic branding agency founded in 2004, we design sonic identities that move people, products, and brands. Rooted in Scandinavian design sensibility and heard worldwide, we help brands discover the power of sound – and make it a strategic advantage.

We don't start with sound – we start with understanding. Through discovery workshops, research, and close collaboration, we uncover what truly defines a brand, then translate that essence into audio strategies that drive recognition, emotion, and lasting connection. Music, strategy, and technology work as one in everything we create.

Our expertise spans the full sonic spectrum: audio identities, audio logos, music composition and production, UX and UI sound design, voiceover, sound design for products and video games, audio audits, and end-to-end audio branding strategy – partnering with clients from first note to final implementation across every touchpoint.

Our global client portfolio includes ASUS, Arla, Volvo, Bang & Olufsen, DSB, Carlsberg Group, tabii, Ørsted, Telenor, Maersk, Jabra, and Danske Spil – brands that know the ones that sound distinctive are the ones that stand out.

With teams and collaborators across Copenhagen, Stockholm, London, Berlin, New York, Riyadh, Istanbul, Sydney, and beyond – spanning Europe, the Americas, the Middle East, Asia-Pacific, and more – we craft sonic identities that resonate locally while working globally.

In Sonic Minds, we believe that when we break the silence, it has to create more meaning than the silence itself. Otherwise, we’re just creating noise.




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